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New features at June Hong Kong Jewellery & Gem Fair enhance buyers’ experience

In Partnership WithUBM Asia

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Trendy and fine-quality jewellery galore, diamonds, pearls and precious coloured gemstones will be displayed by almost 2,100 jewellery manufacturers, jewellery designers, gemstone specialists and packaging, tools and equipment suppliers from 40 countries and regions at the June Hong Kong Jewellery & Gem Fair 2017.

Held at the Hong Kong Convention and Exhibition Centre in Wan Chai, from today til June 25, 2017, the June show is one of the world’s most important mid-year jewellery trade shows. The fair is organised by UBM Asia.

The fair’s exhibition area exceeding 70,000 square metres is a vibrant platform for the exhibitors to showcase their latest products, exchange market updates and simply network with one another. More than 25,000 overseas and local buyers will seize this valuable opportunity for stock replenishment in preparation for the year end’s peak shopping season and gleaning upcoming fashion trends. The fair is structured by product categorisation and region to help optimise the efficient sourcing by visiting buyers.

The June show celebrates its 30th anniversary this year and unveils new themed exhibition zones. Among them is the CORE Pavilion. This new themed zone is exclusively for jewellery companies based in Hong Kong. “CORE conveys the heritage of the Hong Kong jewellery industry. The exhibitors in this themed zone are over 60 local companies that have been actively exhibiting at jewellery fairs in Hong Kong and consider the city the main platform on which they grow their business,” says Celine Lau, Director of Jewellery Fairs, UBM Asia. “These companies are highly representative of Hong Kong’s jewellery industry. Their designs are diverse and comprehensive, covering a broad price range and targeting a wide variety of markets. The CORE Pavilion is simply the essence of Hong Kong’s jewellery sector.”

Meanwhile the fair will also feature 18 group pavilions mainly defined by country. Making its debut at the fair is the pavilion set up by the Hong Kong Indian Diamond Association. “They will be dozens of diamantaires exhibiting in this pavilion. Most of their products are expected to be the commercial-size diamonds. A few companies in this pavilion have never exhibited at the Hong Kong Jewellery & Gem fair before,” she notes.

On top of national pavilions, the show’s themed exhibition zones are arranged by product category to ensure visitors’ easy navigation. Themed exhibition areas including the Gemstone Pavilion featuring 480 companies specialising in coloured gemstones in a broad range of varieties, price points and quality grades, and the Diamond Pavilion which gathers under one specific zone over 420 diamantaires from all major diamond centres around the world. In addition, members of the International Colored Gemstone Association will exhibit as a group in the “ICA Pavilion”.

Exhibitors of highly specialised items catering to unique interests include those “Fei Cui” (jadeite) design specialists who will display their newest creations in their designated zone. All Fei Cui products displayed by these exhibitors have been certified as “Grade A” goods by gemological laboratories, meaning they are all natural without undergoing any form of treatments. There are also special exhibition areas for silver jewellery and designs in stainless steel and the upscale antique and estate jewellery zone. Designer Zone is dedicated to independent jewellery designers from around the world who specialise in unconventional pieces of high-quality craftsmanship.

For enthusiasts of opulent jewellery and gemstones, the show’s highlights are the Fine Design Pavilion and Fine Gem Pavilion, where over 70 world-renowned jewellery houses and high-end gemstone specialists will showcase their top-of-the-line creations to their ultra exclusive clientele. These pavilions offer the rare chance for gem and jewellery connoisseurs, private collectors and investors to view and select in a pleasant ambience the upscale jewellery designs, top-quality loose diamonds, coloured gemstones, pearls, important antique pieces and other high-priced one-offs.

The popular “Declaration Programme on Exhibits of Natural Diamond” scheme, which was designed to give more information regarding diamonds exhibited at the fair, will continue at the June show, Lau notes. Exhibitors who have their natural diamonds on display tested by gem labs will be issued a poster that they can put on prominent display at their booths.

A host of special seminars will be held during the June fair. They include the Japan Pearl Promotion Society’s “Think of Pearls, Think of Japan” by Zhu Yiwei, Senior Gemologist, a prominent gem & jewellery industry consultant in Mainland China; and a talk on master colour standard for top-grade rubies and sapphires hosted by Dr Pornsawat Wathanakul of The Gem and Jewelry Institute of Thailand. GIA will hold seminars on” GIA M2M™: a Digital Storytelling Platform” and “GIA Device for Testing Mounted Diamonds”. A press conference for the annual JNA Awards will also take place.

Designs in upcoming seasons will reflect the themes of nature and magnificent flora and fauna, says Christie Dang, Editor, Jewellery News Asia Chinese Edition. “Influential international brands have been using diverse coloured gemstones in soft pastel colours to interpret these trends. An increasing number of designers innovate on unique styles based on themes with a storyline. They have significantly broadened the price points of the collections, catering for the rising demand for young fashion-conscious consumers.”

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