The Education of an Accidental CEO: Lessons Learned from the Trailer Park to the Corner Office
by David Novak
The story of David Novak, chairman and chief executive of US-based Yum Brands, which owns KFC, Pizza Hut and Taco Bell, is an inspiring one. In this memoir, the rags to riches executive details how he lived in 32 trailer parks in 23 states by the time he reached the seventh grade. He also describes his early career selling encyclopedias door to door, as a hotel night clerk, and took a job as a US$7,200-a-year advertising copywriter. He has never been to business school, but has been the head of the world's largest restaurant company for the past six years. Novak reveals how he learned from Magic Johnson, Warren Buffett, and Jack Welch. He also talks about motivating people, turning businesses around, building winning teams and running a global company.
Improving Your Memory
by David Thomas
Printed in full colour, and illustrated with photos, drawings and tables explaining ideas and concepts, this book is designed to help people train their mind, enhance mental abilities, sharpen memory and to be more successful. By providing tips, techniques, checklists and flow charts, it explores different options. It could be used either as a cover-to-cover course, or to be dipped in for quick reference. It also provides case studies of individuals with memory issues and how these problems were finally resolved.