Chinese men outspend women online, thanks to gaming and takeout food
Annual spending survey reveals that mainland Chinese males now outspend women online – thanks to geeks playing games on empty stomachs
Hungry young men glued to online games have helped change a bedrock belief in Chinese society: that women spend more on shopping than men.
Driven by their spending on takeaway food and gaming, Chinese men now spend more than women online for the first time, according to a UnionPay survey released on Wednesday.
About 23 per cent of male respondents said they spent more than 5,000 yuan (US$777) online every month compared to only 15 per cent of women who spent that much, according to UnionPay, mainland China’s biggest bank card provider.
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In China, where there are 1 billion mobile phones in use among the population of 1.3 billion, placing orders and making payments via handsets is common among consumers, especially the younger generation.
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UnionPay, which surveyed more than 100,000 people in 34 cities in China, said more than half of Chinese consumers use mobile phones to shop online, order takeaway food, call taxis, and repay credit card debts.