Chinese brands accounted for nearly half of global smartphone shipments in second quarter
Global shipments grew at 3 per cent, reaching 365 million in the period, with Chinese brands achieving a record 48pc share
Chinese brands accounted for nearly half of global smartphone shipments in the second quarter of 2017 as they continued to expand aggressively beyond their home market, according to a report from Counterpoint Research.
Global smartphone shipments grew at 3 per cent year-on-year, reaching 365 million units in the quarter, but the growth of key Chinese smartphone brands significantly outpaced the entire industry, leading to a record 48 per cent share of shipments worldwide, a 39 per cent jump from two years ago, according to the Wednesday report.
Beijing-based Xiaomi has shown the fastest growth among top Chinese brands with its global shipments surging 60 per cent in the period, followed by Vivo’s 45 per cent and Oppo’s 33 per cent.
The growth rates of Samsung Electronics and Apple – the world’s top two smartphone brands – were at 4 and 2 per cent respectively, said Counterpoint Research.
“Chinese brands have been successful in not only cementing their positions at home, but also managing to expand beyond mainland China at the same time,” said Tarun Pathak, associate director at Counterpoint Research.