Uber launches taxi-hailing button for third-party apps
Online taxi-hailing service Uber said it would allow third-party app developers to add a ‘Ride Request’ button within their apps for free.
Developers would need to register their apps on Uber’s website to get access to the code to add the button, which users can tap to request a ride.
To entice developers to use the feature, Uber said it would pay US$5 for every new US-based customer that uses the button from the developer’s app. (http://ubr.to/1NqJym9)
Earlier this year, Uber partnered with Zomato, an India-based restaurant finder, to add a “Ride there with Uber” button on the restaurant page.
Last year, Google Maps also integrated Uber within its app to allow users to book a ride.
Uber has been vying for market share in China with market-leading ride-hailing app Didi Kuaidi, which claims to control over 70 per cent of the domestic market.
Earlier this year Uber CEO Travis Kalanick visited Beijing and pledged to have Uber enter another 100 Chinese cities over the following 12 months.
The company said around half of its 10 busiest cities in terms of average number of daily rides are now in mainland China.