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Didi Chuxing
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Update | China’s ride-hailing king channels Genghis Khan in preparation for a new price war

Meituan-Dianping announced plans to open ride-hailing services in seven cities, including Beijing, Shanghai, Chengdu, Hangzhou and Xiamen, heralding a price competition not seen since the exit of Didi’s biggest rival Uber

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A commuter shows the Didi Chuxing app on her iPhone in Beijing. Didi, the world’s biggest ride- hailing company, is preparing to face online group deals and local services giant Meituan-Dianping as a new competitor in its industry. Photo: EPA
Sarah Daiin Beijing

The man who battled Travis Kalanick to a standstill and forced Uber Technologies to pull out of China is unperturbed by talk of a challenger to his ride-hailing throne.

“If you want war, you will get war,” Cheng Wei, the co-founder and chief executive of Didi Chuxing, the world’s biggest ride-hailing company, said in a recent interview with Caijing Magazine.

Cheng, 34, was quoting 12th-century Mongolian warrior-ruler Genghis Khan, whose empire spanned Asia to the Adriatic Sea, in response to a question about competition from Meituan-Dianping, which has advertised its plans to expand into the ride-hailing industry in several Chinese cities with offers of steep discounts to consumers and rebates to drivers.

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Didi, which counts hi-tech giants Apple, Alibaba Group Holding and Tencent Holdings among its biggest shareholders, is itself born from a truce between two rival ride-hailing companies that had engaged in a ruinous price war, which at one point went as far as giving consumers free rides to win market share.
After that merger, the combined entity took on Uber, which pulled out of China in 2016 in return for a minority stake in Didi.
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“Didi has withstood the fiercest competition in history, from Kuaidi to Uber. We have PK’ed countless rivals,” said Cheng, using a local slang for duelling. “Meituan may not be the weakest, but it may not be the strongest either.”
Cheng Wei, the co-founder and chief executive of Didi Chuxing, is unfazed by the prospect of competing against Tencent Holdings-backed Meituan-Dianping in China’s vast ride-hailing market. Photo: Xinhua
Cheng Wei, the co-founder and chief executive of Didi Chuxing, is unfazed by the prospect of competing against Tencent Holdings-backed Meituan-Dianping in China’s vast ride-hailing market. Photo: Xinhua
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