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Didi Chuxing to expand reach into China’s bike-sharing market with acquisition of Bluegogo

China’s biggest ride-hailing operator may be gearing up to dominate another market by buying one of the larger bike-sharing companies in the country

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A man is seen dragging a Bluegogo bike-sharing bicycle in Shenzhen’s Futian district on October 24, 2017. Photo: Roy Issa
Sarah Daiin Beijing

More than a year after taking over the operations of Uber Technologies in China, Didi Chuxing is looking poised to drive consolidation in the country’s bike-sharing market with its reported purchase of bankrupt start-up Bluegogo.

Didi, which counts hi-tech giants Apple, Tencent Holdings and Alibaba Group Holding among its biggest shareholders, has agreed to acquire what was once the country’s third-largest bike-sharing operator, according to reports by Caixin and news site 36kr.com, which cited sources at Didi and Bluegogo.

That deal could turn Beijing-based Didi, with a market valuation of about US$56 billion, into the 800-pound gorilla of China’s bike-sharing market, where the biggest players are Mobike and Ofo.
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It may also quash a widely speculated merger between Mobike and Ofo, which have a combined 95 per cent share of the country’s ride-sharing market.

Didi last year took part in two fundraising rounds of Ofo, which made it the bike-sharing company’s largest single investor with a 25 per cent stake.

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A representative of Didi declined to comment on the reported deal, which is yet to close. Executives at Bluegogo could not be reached for comment.

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