Brand

SKINCARE

Spoilt for choice

22 Nov 2012

Luxury cosmetics brands are going the extra mile to attract affluent customers, writes Tama Lung.

5:27PM

Online retailer hopes to change how the world perceives 'Made in China'

23 Jan 2013

There's just a small note of irony in the tag line for new Shanghai-based e-tailer Bundshop.com, which proudly states: "Made in China is dead, designed in China killed it".

4:42AM

China's deals in US to hit record

17 Dec 2012

Chinese investments in the United States next year will surpass those this year, given the billions of dollars of deals expected in the first quarter, analysts said.

5:30AM

German lifestyle brand focuses on its unique style

7 Sep 2012

Tapping into more than three decades of European furniture and interior know-how, German brand Fink - The Art of Living brings a slice of overseas sophistication to Horizon Plaza.

11:04AM

Garment firm buys out British brand

21 May 2012

Garment maker YGM Trading is confident it can recapture the glory days of the 161-year-old British fashion label Aquascutum, which once dressed English royalty and won the Queen's Award for...

3:26PM

The message is the medium

7 Apr 2012

Branding, an intangible yet powerful marketing weapon for corporates and even individuals to stand out from the crowd, is always the expertise of public relations (PR) firms and professionals.

12:07PM

Opinion

Tom Holland

Attempts to diversify China's reserves have been a disaster

4:45AM

Howard Winn

China is like the EU; provinces are its member states

5:26AM

'The brand is all about people'

A veteran of the hospitality sector in Asia, Brian Williams helped set up Swire Hotels in 2006 as a new venture under the parent group's property arm.

10:22AM

Fighting on twin fronts

With more than its fair share of purist fans, it seems hard for Officine Panerai not to sometimes feel stuck between a rock and a hard place.

In a market of excesses, the brand...

10:05AM

Big growth in brand loyalty is predicted

Mainland consumers will develop stronger brand loyalty in the coming decade, says McKinsey in its latest consumer behaviour forecast.

9:31AM

Founder taps roots to keep Piquadro in touch with iPad app

Although discerning buyers appreciate in person the craftsmanship of veteran artisans, sometimes it pays to be able to shop with the touch of your fingers.

11:30PM

In personal branding, image is the message

Networking and communication skills are vitally important in the modern business world. But to make a real impact, you need to carefully manage all aspects of your professional image, according to...

9:24PM

Worldhotels to launch mainland brand

Worldhotels, the global hotel services company, is launching its own brand in the fast-growing mainland hospitality market.

The Frankfurt-based company plans to have 75 Worldhotel-...

8:49PM