Traditional retailers are taking a hit recently, with fast-food operator KFC and sporting goods seller Li Ning (2331.
Li Ning is a Chinese gymnast and entrepreneur. In 1982, he won six of the seven medals awarded at the Sixth World Cup Gymnastic Competition, earning him the title "Prince of Gymnastics", and is most famous for winning 6 medals at the 1984 Summer Olympics, the first Olympics in which China participated. Li retired from sporting competition in 1988, and in 1990 he founded Li-Ning Company Ltd, which sells footwear and sporting apparel in China. Li remains chairman of the company's board of directors.