Is augmented reality the missing link for publishers?Friday, 11 May, 2012, 12:00am
A means of bringing books to life is going on show at the 22nd Hong Kong Book Fair tomorrow.
By simply pointing your smartphone at the printed page, a three-dimensional image complete with sound and movement will appear on the screen.
A demonstration involves the classic story of The Gingerbread Man.19 Jul 2011 - 12:00am
Imagine a world where the city's buildings talk to you, the pictures in a newspaper play videos and manga comics jump off the page to become interactive 3D animations.
Welcome to augmented reality, an enhanced version of your world that can be accessed through a smartphone or computer.26 Sep 2010 - 12:00am
The 38th Hong Kong Arts Festival is adopting what may be the next big thing in event promotion: augmented reality (AR). The organisers of the festival - more than 140 performances from February 25 to March 28 - are using AR to help publicise the concerts of Chinese-Mongolian singer-songwriter Sa Dingding (below; on March 19 and 20).7 Feb 2010 - 12:00am
Augmented reality (AR), the physical world we can touch and feel mixed with computer-generated imagery, has been called 'mildly terrifying'.18 Oct 2009 - 12:00am
Virtual, cyber and net surfing are three words saturating prose in publications.
The computer age, the knowledge age, the digital age - among other over-used monikers - are here and, unfortunately for the non-technical schmoe, they are all here to stay.27 Oct 1996 - 12:00am
Players battling spaceships and aliens in the world of virtual reality at the Hong Kong Science Museum do not have much cause to think about the cost behind the reality.
That job falls to people like Chan Ki-hung, an assistant curator at the museum, who has helped make the technology more accessible to the public.19 Jul 1996 - 12:00am
About 10 staff members of Ming Pao protested and tied yellow ribbons outside the Xinhua (the New China News Agency) office yesterday, calling for the release of colleague Xi Yang from a mainland jail.22 Apr 1996 - 12:00am
PROBABLY the most prominent and popular displays at the Comdex Multimedia Showcase were the demonstrations of soon-to-be-released virtual reality helmets.
Designed to provide a private replacement for screen and speakers, as well as supporting three-dimensional stereoscopic images, the helmets provide an interface sensitive to head movement.29 Nov 1994 - 12:00am
SOME newly-appointed Hong Kong affairs advisers yesterday launched a signature campaign among fellow appointees to seek the immediate release of jailed reporter Xi Yang. However, many of their colleagues expressed reservations about the move.15 Apr 1994 - 12:00am
EVERYONE agrees safety devices such as seat belts or airbags can be helpful in the event of an accident, but it is also indisputable that accident prevention is inherently superior.18 Apr 1993 - 12:00am