Why is racism so big in Japan?

The hand-written sign in the entrance of a cosmetics shop in Japan might have been shocking to many Chinese, but to some observers its message was all too familiar.

The sign, which said Chinese people were not allowed to enter, caused outrage when images of it were posted on Chinese websites last month.

Within 24 hours, the store’s owner Pola Inc ordered the sign to be removed and vowed to suspend operations at the outlet. Pola acknowledged the notice had caused “unpleasant feelings and inconvenience to many people” and said it would deal with the situation “gravely”.

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In contrast with the anger in China, the incident attracted little coverage in Japan and received only brief mention in the few media outlets that covered it at all.

That seeming lack of interest doesn’t surprise Debito Arudou, a human-rights activist who was born David Schofill in California and became a naturalised Japanese citizen in 2000. Discrimination is a sad fact of life in Japan, according to Arudou, and if anything, it is becoming more frequent – and more blatant.

“Back in the 1980s, there was a lot of talk about how Japan was going to internationalise and that diversity was positive, but that has largely fizzled out,” Arudou, 52, says.

For Arudou, the most significant nail in the coffin of internationalisation was hammered in by Shintaro Ishihara, soon after he was elected governor of Tokyo in 1999. In a speech to members of Japan’s Self-Defence Forces on April 9, 2000, Ishihara said “atrocious crimes” had been repeatedly committed by illegal residents that he referred to as sangokujin, a derogatory term that literally means third-country nationals. Ishihara said if a natural disaster struck Tokyo, foreigners would cause civil disorder.