Avengers: Endgame got China hooked on America’s ass
Iron Man and Captain America, sure, but why is Weibo talking about cheeseburgers and donuts?

What is a little surprising is that the part of the film Chinese users love is very American.
(There will be spoilers ahead, so don’t go past the picture if you don’t want to know what happens in Endgame!)

Cheeseburgers, donuts, love you three thousand -- these were some of the most viral terms on Weibo related to Endgame. But they all pale in comparison to America’s ass.
That’s the name given to the rear of Captain America by an admiring Ant-Man, a joke that pops up multiple times in the film.
On social media, Chinese netizens went to town, turning #美國翹臀 (the Chinese translation in the film, literally meaning "America’s perky butt") into one of the hottest hashtags in the country. Posts tagged with this hashtag range from explaining America’s obsession with bodybuilding to self-mockery.