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"Love will lead you into a trap... you can still escape now," says this dude with no hint of irony. (Picture: PapeGames)

Love and Producer is all about manipulating hunks to advance your career

Hit dating game is super unrealistic but also a little too real for me

Video gaming
This article originally appeared on ABACUS

Love and Producer is a dating sim that promises to “lead you into dangerous honey traps and love that exceeds the boundaries of reality” -- but all it did for me was bringing back disappointing memories from the days when I was looking for love online.

It wasn’t supposed to be that way. Love and Producer was one of last year’s hottest games in China, having overtaken the blockbuster MOBA Honor of Kings (aka Arena of Valor) on Apple’s store at one point. College-aged women swooned about the “fascinating voices” belonging to the game’s virtual heartthrobs as if they were talking about One Direction.
"Love will lead you into a trap... you can still escape now," says this dude with no hint of sarcasm. (Picture: PapeGames)

But if you think Love and Producer is about dating, you’re as wrong as believing everyone on Tinder is out looking for true love. The game revolves around a girl who inherited her late father’s production company. Desperate for a big hit but constantly lacking in energy and creativity (signs that scream, “Maybe you shouldn’t be in this industry”), she approaches various male strangers to help her out.

It reminds me of that one time when I met a guy on a dating app who was building a new startup. Upon learning that I was working at a global TV network, he asked that I add him on LinkedIn and proceeded to ghost immediately. I know that people cut off communication for all sorts of reasons. Still, part of me couldn’t help but think he was chatting me up simply for business rather than romance.

Anyway, back to Love and Producer. When I streamed it earlier, my coworkers were shocked to find out that the protagonist is using people to advance her career under the pretence of love.

The first love/business interest I encountered is a 22-year-old pop star with an impossibly chiseled jawline and a thick mop of platinum blond hair reminiscent of pre-Hailey Baldwin Justin Bieber circa 2016. All dateable men in this game have super powers, and his is “absolute attractiveness”.

I ran into him inside a 7-11. Alas, poor dude revealed to me he’s been famished ever since he signed onto his current agent.

But even then there will be no mercy from my protagonist, whose sole focus in life was her company. And so ignoring his cheesy pickup lines -- and quite possibly sincere attempts to flirt with me -- I asked him to go on my TV show instead.

But it turns out he actually has no control over his work schedule. Dejected, I wandered aimlessly on the street when all of a sudden I heard a loud honk.

Am I about to get hit by a car?

I knew I wasn’t gonna die -- because I still need to produce a show. But I was going to thank the dude who saved me anyway -- until he started talking weird. “Evolver?” he asked. It turns out to be insider speak for “Do you have super powers too?” But my mother has taught me to be careful with incoherent strangers, and so I kept conversations to a minimal until he finally let go of me on the roadside.

I watched until he left. And then I remember one thing: I forgot to invite him on my show.

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For more insights into China tech, sign up for our tech newsletters, subscribe to our Inside China Tech podcast, and download the comprehensive 2019 China Internet Report. Also roam China Tech City, an award-winning interactive digital map at our sister site Abacus.

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