An advertisement for Xiaohongshu, a social ecommerce pioneer in China that was pulled from app stores for three months during a content cleanup campaign. (Picture: Handhout)
When China cleans up apps, it hurts users the most
Hot social shopping app Xiaohongshu returns after a three-month long “rectification,” but users have lost sales and are baffled by new rules
Topic |
Apps
An advertisement for Xiaohongshu, a social ecommerce pioneer in China that was pulled from app stores for three months during a content cleanup campaign. (Picture: Handhout)