Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola
Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola
E-commerce
Abacus /  Tech

Alibaba experiments with basic captions for deaf live-streaming e-commerce sellers

  • Kaola, a cross-border e-commerce platform, is one of the first in China to feature live shopping videos hosted by deaf streamers
  • Real-time machine translation of sign language remains a difficult challenge

Topic |   E-commerce
Karen Chiu
Karen Chiu

Updated: 8:00am, 5 Dec, 2020

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Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola
Deaf live-streamer Shaoman co-hosts a video shopping session with fellow host Chengxiao CC on Alibaba's Kaola e-commerce platform. Picture: Screeshots of Kaola
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