CONSUMER electronics group Great Wall Electronic International is back on its feet after a tough 1994.
Last year was a stormy one for the company with several distasteful incidents happening at the same time, namely: falling production capacity, management malpractice in France and questionable forays into the Chinese property market.
The consequences crushed profit margins.
Nevertheless, the toughest times seem to have passed and the company is now capable of handling higher sales volumes, has better-equipped manufacturing facilities, and its factory in France is now managed by Hong Kong managers.
Brokerage Seapower Securities believes the company has learnt its lesson and will not make the same mistakes again.
Small industrial companies face a tough competitive environment in 1995, and some will undoubtedly be wiped out by keen competition.
Great Wall has the stamina to outlast the others.