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HMV Group

Promotions spark sales of top albums

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SCMP Reporter

ALTHOUGH Canto-pop still rules the roost in the domestic music market, local fans are increasingly turning to international stars.

The 'Four Heavenly Kings' of Canto-pop - Andy Lau, Jackie Cheung, Aaron Kwok and Leon Lai - do not have to worry about being knocked off their thrones by musical invaders from the West, but sales of international acts have made a modest comeback after a decade of Canto-pop rule.

Albums like Bon Jovi's Crossroads and Madonna's Bedtime Stories have sold about 60,000 copies in Hong Kong.

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Ray Fong, Warner Music's marketing manager of international music, attributed the sales success largely to retailers such as HMV.

'The HMV superstore and the entire chain is a great help to the local music market,' Mr Fong said.

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'It gives the consumer a lot more choice and, in this respect, with HMV, our entire catalogue can be displayed.' He said the percentage of sales between Canto-pop and international acts was 'heavily weighted on the domestic side'.

Asian artists still accounted for nearly three-quarters of Warner Music's album sales in Hong Kong, Mr Fong said.

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