AFTER obtaining full control of United Merchants Finance, GE Capital is changing the name of the finance company to GE Capital Finance, which it says reflects its new identity.
The name change would be accompanied by a sharpened business approach as the finance company would be the main vehicle of United States giant GE Capital's expansion in Hong Kong and southern China.
Residential property finance will be beefed up significantly, taking the room left behind by the flat growth in automobile finance.
A mortgage finance expert will be brought in from the United States to flesh out for the expansion.
The company will act as an agent servicing mortgage loans rather than as a big mortgage lender.
So securitising mortgage portfolios, which has been GE Capital's expertise, will be considered.