SHENZHEN needs a bigger exhibition centre to run trade fairs of a size to attract overseas buyers, according to Hongkong Trade Development Council (TDC) executive director Francis Lo. He made the comments after officiating at the opening ceremony of the Joint-Venture Product Exhibition in Shenzhen yesterday. The exhibition, jointly organised by the TDC and the Shenzhen Trade Development Bureau, aims to introduce joint-venture products to China's domestic market. Joint ventures from Hongkong account for 90 per cent of the 250 participants, who also come from Taiwan, Japan and the US. Exhibits include garments and accessories, watches and clocks, footwear, toys and games, electronic and electrical appliances, cosmetics and jewellery, household products, gift items and food products. More than 10,000 representatives of enterprises from all over China are expected to visit the fair, at the Shenzhen International Exhibition Centre. ''But as industry is developing rapidly in Shenzhen, international exhibitions targeting overseas buyers should be held sooner or later. A bigger exhibition hall is called for,'' said Mr Lo. ''Foreign buyers will not be prepared to fly all the way to Shenzhen unless the volume of exhibits justifies the long journey,'' he added. The TDC and the Shenzhen Trade Development Bureau is also planning another exhibition centre project in Futian, Shenzhen. The Chinese side will be responsible for the construction and the TDC for the administration. The Shenzhen exhibition closes on Friday.