A change of the financial year end date has helped gifts and novelties maker Matrix Holdings' report a near four-fold increase in attributable profit to $4.1 million for the six months to June. The change, which means directors have used as comparative figures for the six months ended February 1995, enabled the company to include a portion of the industry's peak season in which shipments of most of its products took place. The preceding period, in which a profit of $1 million was earned, was considered low season. Earnings per share rose to 0.92 cents from 0.23 cents. Turnover soared 95.9 per cent to $253.64 million. No interim dividend was recommended against one cent last year. Chairman James Wong Chak-hung said much of the increase in turnover was due to real growth in sales.