Rockport, the largest subsidiary of Reebok International, has acquired Ralph Lauren Polo Sport and Footwear.
The company plans a global launch of new footwear under the brand next autumn.
Angel Martinez, president and chief executive of the United States-based company, said on a visit to Hong Kong that the acquisition would complement the shoe-making and distribution business.
'Ralph Lauren enhances our stylish perspective while Rockport offers technical support,' Mr Martinez said.
He said Rockport planned to update the style of Ralph Lauren Polo Sport and Footwear, but refused to disclose the acquisition price, saying Polo footwear had an annual turnover of about US$52 million.
Mr Martinez said he saw opportunities to expand in the region due to an increase in the demand for brand-name products.
'The customers are always looking for famous, comfortable and stylish footwear.
