According to Kane Cheung, the new vice-president at China Internet Corp (CIC), 'one day is equal to five days on the Internet'. Using that theory, Mr Cheung jokes that he has been on the job for five months. In real time, he spent 10 years working with Apple in Hong Kong and Tokyo before starting up the company's first research and development joint venture in Zhuhai last year. His adoration of the Internet's efficiency and reliability leads him to 'use it more than my phone'. Information given over the phone leads to a paper trail, he says. Long messages are impractical and busy signals are a waste of time for the caller. The Net's expediency makes it valuable to businesses that seek timely information, Mr Cheung says. Hong Kong-based CIC, backed by the Xinhua news agency, runs the China Wide Web (CWW), a subscriber-based, bilingual on-line network that provides business information to corporations worldwide. Mr Cheung, who is guiding the development of the CWW, describes it as an 'electronic marketplace' where Chinese enterprises can post their products and services in a corporate, virtual forum with other companies across the globe. Business-related information such as company profiles and stocks are also available in both English and Chinese. He describes the mainland as 'a captive market' where corporations need information that is up to date and written in Chinese. CWW, with its link to Xinhua, is able to take care of their needs by building more on-ramps for access to the on-line information superhighway, Mr Cheung says. It uses Xinhua's pool of translators to provide foreign news stories in Chinese language and is also supported by services such as Bloomberg, Reuters, Nikkei and the Financial Times. Mr Cheung says CIC's tie to Xinhua does not limit the quality of information available on the CWW. 'We set up what we call a business code. I don't see it as a censorship issue. We're in a business where people want to pay to get information from the business sectors,' he says. CIC aims to 'bring people together . . . to educate people interested in China and to help them understand it'.