Weeks after Hong Kong landed on a United States watch list of copyright infringers, a new Government-backed organisation aims to improve public understanding of intellectual property rights. The Hong Kong Intellectual Property Society, formed in September and unveiled yesterday, includes members from government, industry, academe, the legal community as well as inventors and writers. The non-profit group will take its case into schools, the public-transport network, certain target industries and China, where many pirated goods are made. The Government plans to set aside $600,000 to $1 million for the project. Copyright piracy and other intellectual property-right violations remain a problem in Hong Kong, despite tougher laws and stepped-up enforcement efforts. Intellectual Property Department director Stephen Selby, in what he said was a private capacity, said: 'The American Government and American business feel frustrated and that, I think, is perfectly reasonable. I feel frustrated. The situation in Hong Kong is not what we want it to be.' He said the new society would provide a forum in which rights owners could lead the way in designing educational programmes. Legislative Councillor Selina Chow Liang Shuk-yee said the goal was to dry up the domestic market for infringing products.