POP music fans will be in for a treat when the Four Big Kings and leading female singers come together this month for a star-studded concert at the Hongkong Coliseum. In addition, fans who attend the concert will be raising funds for victims of natural disasters around the world. The function, called ''30-hour Famine 10th Anniversary Finale Concert'', is jointly organised by World Vision of Hongkong and Commercial Radio 2. It will be held on March 28. All proceeds will go towards the needy in Third World countries. Popular singers including Jacky Cheung, Andy Lau, Aaron Kwok, Leon Lai, Sally Yeh, Sandy Lam, Faye Wong and Shirley Kwan will each give a 30-minute performance in the closing concert of the 30-hour Famine Camp. Furthermore, Jacky Cheung, Andy Lau and Sandy Lam will take part in a ''Life Experience Tour''. They will go to Guizhou, India and Bangladesh, respectively, later this month to visit people who are threatened by hunger and disease. This is the sixth year that megastar Jacky Cheung has taken part in the 30-hour Famine project. ''I will visit the Famine Camp to give my support to the campers who will be starving for 30 hours.'' The singer has never been to Guizhou. ''I want to do something special and different each year. The tour will help me gain a better understanding of the situation and the people's needs so I can let Hongkong people know.'' Speaking at a recent press conference, Mr Brian Kusunoki of World Vision of Hongkong said: ''Over the past 10 years, nearly one million Hongkong people have participated in the 30-hour Famine and over $40 million have been raised. A lot of lives have been saved.'' ''Our focus is international but because of the urgency, a lot of money will go to support our efforts in Somalia and Africa this year. But we also have commitment to China, Bangladesh and India,'' he added. Mr Kusunoki expects that more than $8 million will be raised through this year's activities. Over the past nine years, the 30-hour Famine Camp has been held at the Victoria Park but this year, the camp will be held at the piazza of the Hongkong Coliseum on March 27 and 28. ''We are holding the camp at the Coliseum because there is more flexibility in case of contingency. If it rains, we can go into the Coliseum,'' Mr Kusunoki said. ''Moreover, the Hongkong Coliseum can accommodate up to 11,000 people.'' Because of the Lan Kwai Fong stampede and the death of a teenager at a recent Andy Lau concert, Mr Kusunoki said the organisation would ensure that proper security measures were taken. Those who want to show their support for the 30-hour Famine can make a donation at over 30 MTR and KCR stations and shopping centres throughout the territory on March 28 - the ''City Famine Day''. Tickets for the concert, priced at $380, $280, $180 and $80, are now available at all URBTIX outlets.