US-based Genstar Container Corp has launched the first Internet access equipment booking system in the container leasing industry. President and chief executive John Bucci said Genstar's Internet connection customer desktop service - on-line inventory and booking (Web OIB) - allowed customers to complete equipment bookings in less than three minutes, up to five times faster than booking equipment manually. 'The Web OIB feature is revolutionary,' he said. Web OIB was introduced along with companion applications including on-line billing invoices and depot directory, bringing the number of applications available through customer desktop to 10. The system enables customers to view on-line Genstar's container inventory in shipping ports and locations. Customers also will have the capability to reserve containers or to select containers for pick-up. The customer desktop Internet applications offer Genstar's customers a variety of services, including viewing container specifications, maintenance and repair information, order containers and download their billing information in customised formats. Since Genstar introduced its Internet site in April, it has assigned 46 desktop IDs to customers and already has received strong feedback on its capabilities. 'Genstar is the only container lessor able to provide data as close to real time as possible through the Internet,' said Jonathan Fornaci, Genstar's chief information officer. The company's customer desktop feature on the Internet site would allow customers to interact directly with system data critical to the success of individual businesses, he said.