Senior Chinese officials will join several other notable speakers at a discussion organised by CASBAA on legislation governing China's cable and satellite market.
Wang Yunpeng, deputy director-general of the Department of Regulations and Law at the Ministry of Radio, Film and Television (MRFTV) is among the prominent speakers expected to share his observations at the conference on 'Overview of Regulatory Regimes', to be held tomorrow.
According to the organisers, Mr Wang's insight should be of special interest to the many Hong Kong- based satellite broadcasters eager to do business on the mainland.
China recently announced strict measures banning foreign content providers' participation in broadcast media. However, with cable penetration hovering above 60 per cent in both Shanghai and Beijing, the demand for programming and infrastructure upgrades is good news for exhibitors looking to expand their businesses.
There are about 280 million homes with television on the mainland and 50 million homes have cable with each paying about US$20 for installation and US$1.50 monthly for up to 20 channels to the country's 1,300 licensed cable operators, the organisers said.
Last year, MRFTV forecast there would be 70 million cable subscribers by 2000. This translates into more than US$1.2 billion in subscription revenue.
