Hongkong Telecom CSL is focusing on value-added services for mobile phone users.
With increasing competition, it believes such services will be a determining factor when users consider mobile communications.
'Diversified data transfer and mobile communications are world trends,' a CSL spokesperson said. 'Hongkong Telecom CSL wishes to stay ahead in the market and focusing on value-added services enables us to do this.' CSL believes business will come from different market segments, in particular data transfer and tailor-made services from its various brands.
'We will be developing more tailor- made value-added services so that mobile phone users can utilise mobile communication networks into their daily life,' the spokesperson said.
MobileMail, launched this month, is a value-added service for CSL's 1010 customers. It enables them to send and receive e-mail via a handset and allows people to keep in touch via e-mail wherever they are, regardless of whether they can answer the phone or have computer access.
MobileMail enables the sending and receiving of text via mobile phone, therefore combining the advantages of a mobile phone with e-mail.
