Procter & Gamble managers have reversed a controversial decision to withdraw Tampax brand tampons from sale in Hong Kong following a flood of complaints. An executive meeting yesterday decided to bring Tampax back immediately through phone-in direct sales, the company said. 'Management had a meeting and decided to make Tampax available again in Hong Kong within a short time,' a spokesman told Tampax hotline callers. The U-turn followed a wave of anger from female consumers who phoned, faxed and e-mailed the pharmaceutical giant this week, complaining about its decision to stop shipments of Tampax. Watson's and Mannings chemists also reported complaints from upset customers. Callers said Tampax tampons were a unique female hygiene product, whose withdrawal left consumers with no viable alternative. Procter & Gamble originally said it had dropped Tampax in Hong Kong, China and several other centres because they were not 'key markets' among its 46-country network. Tampax is the market leader in Hong Kong. 'We've had a lot of meetings. We've been really busy on this issue,' said spokeswoman Flora So Kit-lan. 'Our previous decision to leave the Hong Kong market was a business-based decision. 'Given consumers' concern on this, we are designing a special programme. The fastest way we can do this is to set up a phone-in direct sales system.' Logistics were still being worked out, but the plan would be in action next week, Ms So said. Procter & Gamble aimed to return Tampax to supermarket shelves in the long term. As retailers' stocks dwindled and ran out this week, customers said they were offered free samples after calling a Tampax hotline [2582 9842], set up on Monday. 'I think they're calling everyone who complained, to tell them,' said one delighted customer last night. 'It's great - especially when people like Park'N Shop and Watson's said we'd never change their minds. 'They've been provided for so many years, we should have the option to keep buying them.'