In a seemingly unlikely match, Intel's high-powered Pentium II microprocessors have been partnered with a donut-loving, Duff beer-swilling nuclear power plant worker. Homer Simpson, from The Simpsons cartoon TV series, has been chosen by the semiconductor giant to promote the Pentium II, starting with a TV commercial showing what happens when Homer's brain is replaced with the chip. The company said it intended to educate consumers about the role and value of having an Intel chip in their personal computer. Homer replaces the Bunny People - fabrication-plant workers dressed in metallic-coloured versions of dust-free 'clean room' or 'bunny suits' - who disco-danced through previous Pentium commercials. Intel quietly dropped the Bunny People from its Pentium campaign early this year. Apple Computer had mocked the Bunny People in an ad campaign that would make Homer shout 'D-oh!' Apple showed Bunny Men in smouldering bunny suits, presumably burnt from its Motorola-brand Power PC chips. It was not known when Intel's new campaign - rolled out earlier this month in the United States - would reach Hong Kong, an Intel spokesman said. Homer Simpson was not available for comment. Previous Homer quotes: Homer (reading Internet for Dummies ): 'Wow . . . they've got the Internet on computers now?' 'To start, press any key. Where is the any key?' 'The Girls of the Internet. Ohh, I'd go on-line with them any day!'