City University of Hong Kong broke with traditional design to produce an eye-catching report in a square format instead of the more usual A4 size.
The university's bright and innovative report, which makes excellent use of different type faces and stunning colour, was awarded silver in the non-profit making and charitable organisations category.
The presentation of the award follows the university's phenomenal success for its 1996-97 annual report, which won the grand prize in the international category at the 12th annual report awards for the world's best annual reports, according to Professor Wong Yuk-shan, vice- president in charge of institutional advancement at the university.
That publication also took a gold award in the educational facilities category, a silver award in the non-profit organisations category and a finalist award for its written text at the gala ceremony in New York.
Professor Wong supervises the university's publications office, which coordinates the editing and printing of the annual report.
'Our intention is to make the report not only an ordinary report, providing data and statistics,' he said. 'We want to make it a more lively and innovative report which will reflect the pulse of the university during the past year.' The judging panel highlighted City University's report in its comments on general presentation, saying it was one of several 'to be commended for their overall performance, with very well-presented and innovative reports'.
It also did 'exceptionally well' for its section covering employee relations.