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New rival to give HK Telecom rough ride after deregulation

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Hongkong Telecom Recommendation: Sell Brokerage: CS First Boston HONGKONG Telecom is Hong Kong's largest telephone operator by far but is facing increasing competition in a deregulated environment.

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In a recent report on discount long-distance provider City Telecom (CTI), CSFB examined the ramifications for Telecom of CTI's growing strengths.

Already the largest callback competitor to Telecom, CTI is poised to also be a big player as an international simple resale (IRS) operator when the market opens to IRS next month.

CSFB says IRS will lower the cost base of the delivery fee arrangement - and is a good reason to sell Telecom.

Legend Holdings Recommendation: Long-term buy Brokerage: China Everbright Securities LEGEND makes and sells computers under its own brand name in the mainland and distributes international computer products as well.

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While the company's net profit margin has dropped as it competes with a growing international presence in the mainland, Legend has maintained its number-one spot with a 12.2 per cent market share this year.

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