NEW World Hotels International manages seven hotels in China.
The group is the second largest hotel chain in the country, with properties in most major business and tourist destinations, including Beijing, Shanghai, Guangzhou, Hangzhou, Suzhou, Xian, and Guilin.
In the future, it plans to expand to secondary cities in the second phase of its China development.
The group's aim is to provide Asia with first-class business and leisure accommodation at reasonable cost.
It has a guest-orientated philosophy to help ensure a high degree of loyalty from its customers and encourage repeat business.
From Tuesday, travellers to China will enjoy special rate offers and packages with reductions of about 30 per cent at the group's hotels in seven key business and tourist destinations.
The special rates, aimed at attracting a greater volume of business from individual travellers, may be booked through New World Hotels International in Hongkong, using the reservations hotline: 731 3488 or fax 721 0741, or direct to the hotel.