Hong Kong: too many causes without rebels. That's what we always used to think anyway. But that was before a brave leader began stirring up dissent in Hong Kong. This man has urged journalists to fight one of the most powerful forces in the SAR. We must stand up for freedom of information! cried he. Let the veil of darkness be lifted from the face of truth! Well, not those words exactly, but that was the gist. Our young revolutionary is quite famous. See if you can guess who he is. No, it isn't the head of the Hong Kong Falun Gong. And it isn't Martin Lee either. The rabble rouser is none other than Richard Li. It seems the cyber tycoon has taken to sowing seeds of dissent at press conferences. He recently hosted one on CyberWorks' joint venture with Commercial Radio Productions. Loads of reporters were there, but none of them seemed particularly interested in that topic. Instead, they peppered Little Richard with questions about SingTel's challenge to the proposed HKT merger. 'Under what conditions can C&W revoke the deal?' asked one. 'Does CyberWorks have any plan to sweeten its offer terms?' chimed another. It was then that Little Richard told them of his brush with the truth-suppressors of the Securities and Futures Commission. The SFC has asked me not to speak of that, he said. Then Rebel Richie urged the hack pack to rise up in protest. Vowed he: 'I can join you guys to protest against the SFC.' Great idea, Richard. You go ahead and toss the first petrol bomb. We'll be right behind you. People in the mobile-phone industry are a lot like Medieval warriors. Perhaps we should explain that. We just received one of those forward-this-to-everyone type e-mails. You know the kind. Those ones that basically say 'I'm sending you this because I think I've been promised wads of cash for irritating everyone I know and then encouraging them to do exactly the same thing'. We used to think those were the exclusive domain of pyramid schemers and scam artists. But it seems we were wrong. Phone-atics at Ericsson have jumped on the bandwagon, promising a brand new WAP phone to all who forward news of their promotion to 20 friends. We don't know exactly what those are, but apparently 'they are specially developed for Internet-happy customers who value cutting-edge technology'. Somehow this Internet free-for-all is supposed to provide Ericsson with what it calls 'a great word-of-mouth effect'. We don't quite know what that means either, but you can't argue with success. On Friday the Swedish telecom reported first quarter pre-tax profit of 6.1 billion kronor (about HK$5.31 billion), a 366 per cent improvement over last year. And mobile-phone sales were up 53 per cent. But apparently this latest tactic was not actually Ericsson's idea. The e-mail's authors claim the giveaway is a retaliatory measure. We're informed that their main competitor Nokia has launched a similar in-box clogging offensive. There. Now you know why mobile-phone companies are like Medieval warriors. When doing battle, both feel safer when they cover themselves with chain mail. It's finally happened. Mainland businessmen have gone Looney Tunes. Seriously. They've gone crackers over there. Come July, Daffy, Tweety Bird and Bugs will be sitting on the shelves of Shanghai supermarkets. China Peregrine Food Corp are putting them there. In cracker form. The cartoon decorated food was created by America's Lance Inc. 'We know that the Chinese are excited about Looney Tunes,' said the chief executive of China Premium. But Lai See's not so sure. We suspect this perceived enthusiasm may have been the result of a misunderstanding between food makers and those polled after sampling their product. The Lance lot probably thought they were being congratulated on their exciting new idea when the tasters shrugged and said: 'What can I say? It's a cracker.'