Small and medium-size enterprises (SMEs) in Hong Kong will be able to expand their market share when China enters the World Trade Organisation, according to the new Trade Development Council (TDC) chairman. Peter Woo Kwong-ching, yesterday attended his first official function as chairman and said the mainland's WTO accession would have a significant impact on Hong Kong's SMEs. 'For many years, companies in Hong Kong have manufactured on the mainland to sell to the world, taking advantage of the mainland's competitiveness as a production base,' he said. 'Now, for the first time, they also look to the mainland as a domestic market for their products - one of continental scale and promise.' Mr Woo was speaking at the joint opening ceremony for three major trade fairs. He became chairman this month and said he was excited to be working with an organisation aimed at serving Hong Kong's SMEs. 'The TDC is dedicated to helping SMEs identify and capture new opportunities, as well as to market their products through various channels, including large-scale international trade fairs in Hong Kong,' he said. 'Our SMEs are Hong Kong's champions in the world market. In strengthening these companies we help to strengthen Hong Kong as a whole, because they are the backbone of our economy. 'The Government must strike a balance between different policies and resources . . . so I believe there is not a single policy proposal that can encourage the growth of these companies.' Yesterday, in his fourth policy address Chief Executive Tung Chee-hwa said the government intended to help SMEs solve different problems at different stages of their development. New measures would be explored to help new businesses start, develop and expand. Mr Woo said enterprises should place more emphasis on packaging and upgrading their products. 'These companies should adopt a more positive approach in terms of branding, and the transition from OEM (original equipment manufacture) to ODM (original design manufacture),' Mr Woo said. Three international events for electronic goods - the Hong Kong Electronics Fair, the International Lighting Fair and electronicAsia - opened yesterday at the Convention and Exhibition Centre. The fairs bring together more than 2,300 exhibitors from around the world and will run until Saturday.