Hutchison Whampoa will expand its investment in mainland housing designed for domestic buyers.
The attraction is China's rising middle-income class on the back of the country's economic growth.
Tony Tsui Kin-tung, director of property investment arm Hutchison Whampoa Property, said the company recently acquired a residential lot in Chongqing targeted for mainland home buyers.
The project would provide 250,000 square metres of floor area but had to be developed in three to four phases, he said.
The Jiangbei site is a suburban area midway between the town centre and Chongqing airport.
Mr Tsui said China's expanding domestic housing market would see Hutchison devote more attention to the sector, particularly in the Pearl River Delta, Beijing and Shanghai.