AFTER VISITING many countries and experiencing different cultures, Frank J. Moore III, the president of Lions Clubs International for 2001-02, discovered that people around the world have one thing in common - family values. 'The family is everything,' says Mr Moore, 53, one of the youngest presidents in the voluntary service organisation's history. 'If you don't have family, what do you have?' In Denmark, when he discussed family values with a class of 12- and 13-year-old students, he saw that the importance of family was a common theme. 'The answers the students provided could have been from where I come from in the United States and here in Hong Kong. We found similar values of trust among family members,' the man from Alabama says. 'We're all very similar. We may speak different languages, have different backgrounds and cultures, but we also have common values around the world. And you have got to emphasise those positive values,' he says. Mr Moore says family values are playing a more prominent role in youth programmes. He says that in the United States, schools invite parents more often to help and take part in making decisions that affect their children. 'There is recognition that everyone has to participate in the education and raising of children worldwide. You cannot just leave it to the school,' he says. 'Everyone has to be willing to work with children and raise them in a proper manner.' Graduating from Auburn University with a degree in education, Mr Moore has always been active in education and working with young people. His wife and three children are also involved in community service and the organisation. With his background of working with young people, he felt that there was a great need for youth programmes throughout the world. When he became president this year, he aimed to focus on youth. Mr Moore believes youngsters can develop into well-rounded people with good social skills by taking part in different kinds of activities. 'They have to communicate and interact with others for the rest of their life. Through these service community and other organisations, their social skills can be developed,' he says. In secondary school, he took part in marching bands and leadership organisations. Besides recognising young people who serve their school and community, the organisation also aims to organise activities that affect youth long-term. 'We are deeply involved in drug education, building self-esteem and raising awareness among young people with the outreach programme Lion-Quest,' he says. When he visited the SAR and Macau recently, he was impressed by local Lions Club projects such as the establishment of a college and a nature education centre. He also spoke with the chief executives of the SAR and Macau. He believes youth programmes cannot succeed without support from governments. 'When you have governments working with NGO [non-governmental organisations], then everyone benefits as everyone is working co-operatively in the same direction,' he says.