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Net pioneer steps down as Boom chief

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Mark Duff, co-founder of online brokerage Boom Securities, has stepped down as chief executive and managing director in a move that marks the end of an era for Hong Kong's Internet scene.

Boom named former Prudential-Bache International executive James Kelso to replace Mr Duff, who will keep a 'significant' stake in the private company and stay on the board as a non-executive director.

Boom was founded five years ago by Mr Duff and Jonathan Hakim, one of the city's most vocal boosters for Internet-based businesses. Both were fixtures on the dotcom networking circuit and the company was recognised with regional information technology awards.

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Boom proclaimed itself Asia's first online stock trading firm and at first the servers were kept in the founders' flats, in the style of Silicon Valley's garage start-ups.

Mr Duff said the search for his replacement formally began six months ago. Boom sought new leadership partly to gain expertise in dealing with institutional clients interested in buying its back-end services, he said, even though retail broking was still a bigger part of the business.

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'Frankly we needed Jim specifically, who has institutional, intermediary and comprehensive retail experience,' Mr Duff said.

In the past several years, Boom has received about US$25 million in investment from big players such as Australia and New Zealand Banking Group, Oversea-Chinese Banking Corp and the Eu family of Hong Kong.

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