Germany's FW Haug GmbH & Co has been an internationally recognised name in the optical industry for more than a quarter of a century.
'Spectacle frame manufacturers throughout the world are listed among our satisfied customers,' says Daphne Tsui, general manager of Haug (Far East). 'Our strength lies in the specialisation of one industry - spectacle frame making.'
The company offers a complete range of machinery and technology for the spectacle frame industry - both metal and plastic, and products are targeted at everyone, from small to high-volume manufacturers around the world.
'Our markets are global, but over the last few years we have shifted more [of our focus] to Asia, and China in particular,' Ms Tsui says.
Clients include well-known German and Italian companies Ceia-Schultheiss, Crede, Felss, Locatelli, Rosler and Schussler. There are also subsidiaries in South Korea and Italy. The Hong Kong subsidiary was established in 1997.
'We are a professional and reliable partner for spectacle frame manufacturers. While software and hardware for our computerised numerical control (CNC) machines are designed from the best available components, the machines are very user friendly,' says Ms Tsui.
Business has dropped since last year, mainly because of the war in Iraq, terrorism and the strengthening of the euro against the United States and Hong Kong dollars. But although Hong Kong's economy has been in a slump, demand for frame manufacturing equipment continues.