Do build the trust of your clients Do be technically competent and open-minded Do communicate effectively with your clients Do stay with the employer longer to grow a larger and more fruitful clientele Do add value to the process Don't underestimate your clients' knowledge and abilities Don't be pretentious by thinking you know everything Don't be afraid to make honest mistakes and don't try to cover the mistakes Don't focus on pushing for sales but act solely in your clients' best interest