As a newspaper group that enjoys a near monopoly in the city in which it operates, Shenzhen Press Group publishes a range of publications to cater to the interests of different readers.
While Shenzhen Special Zone Daily, as mouthpiece of the communist party, remains the group's strongest title, two tabloids - Shenzhen Evening News and Daily Sunshine - are popular as family newspapers that focus on social issues.
Shenzhen Youth Daily, which targets the city's primary and secondary students, has a circulation of more than 200,000, while the business sector is served by the Shenzhen Economic Daily.
As one of a few Hong Kong papers allowed to circulate freely in the region, Hong Kong Commercial Daily has a circulation of about 140,000.
The English-language Shenzhen Youth Daily - and a Japanese paper to be launched later this year - is aimed at expatriate readers.
The weekly tabloid Shenzhen Times, which targets women, champions a fashionable, tasteful and healthy lifestyle through features on fashion, beauty, books, art and travel.