Fulbond Holdings, the troubled timber company with ambitions to become a technology play, hopes semiconductor sales will equal its US$25 million in annual wooden product revenue by 2006. It is an ambitious target set and missed once before. In 2001, chairman Yang Ding-yuan said he hoped timber sales would be on par with technology revenue within three years. Last year, however, tech sales amounted to just US$2.24 million. 'Three years for high-tech is not a long time. You have to have deep roots first,' Mr Yang said, explaining the slow pace of the company's transition. A plan to sell wireless local area network products failed to gain traction. In 2002, Fulbond shifted to chip design services, but this business has contributed little to the top line. Mr Yang is now focused on original design manufacturing for chips. He envisions creating chips for other design houses, which in turn would sell them under their own brand. Mr Yang was reluctant to say whether he had any customers lined up, but added there was a chance to sell to inexperienced mainland chip designers focused on the consumer electronics manufacturing market.