In her academy-award winning role as Erin Brockovich, Julia Roberts is asked, 'Why do you think you can just waltz in there and get what you want?' To which she replied, 'They're called boobs, Ed.' Fortunately for us all, Roberts received a little help in achieving her busty look in the movie from the revolutionary Ultimo bra, which contains liquid-silicon gel inserts that mould to the body. Ultimo offers a range of other cleavage-enhancing items, including bodysuits and swimwear. The label recently dumped rocker Rod Stewart's girlfriend Penny Lancaster in favour of his ex-wife, Rachel Hunter (below). A miffed Lancaster accused Hunter of having had cosmetic surgery, but Hunter replied: 'If my breasts look bigger, it is only because I'm wearing an Ultimo bra.' Touche. You can order the Ultimo range online at www.ultimodirect.com .