bodyType

customContents

entityId

entityUuid

articlePageQuery

filter

article

articleBaseAdvertisingInfoArticle

articleListArticle

articleSeoArticle

hooksArticleAcknowledgementGateOverlayArticle

hooksTrackPageViewArticle

hooksContentInterestArticle

articleLinkingDataContent

hooksAmpRedirectArticle

articleSchemaContent

liveArticle

advertZone

sentiment

contentLock

topics

types

sections

paywallTypes

createdDate

publishedDate

urlAlias

moreOnThisArticles

sponsorType

commentCount

authorLocations

authors

corrections

displaySlideShow

multimediaEmbed

printHeadline

seriesContainer

articleSpeeches

socialHeadline

headline

images

flag

firstTopic

glossary

flattenTypeIds

image

relatedLinks

relatedNewsletters

__typename

sponsor

pdfFiles

seriesReverseOrder

series

disableOffPlatformContent

published

updatedDate

summary

subHeadline

body

keywords

readingTime

customTimezone

liveContents

SCMP Reporter

2003

Gold: One2Free SMS Lovers

Silver: The Power of Love - The Power of Music

Bronze: Ocean Park Halloween Bash 2002

2002

Gold: The Making of: Roadshow

Silver: Cathay Pacific Airways - The World's Biggest Welcome

Bronze: See You at Cafe de Coral,  An Exceptional Community for An Exceptional Childhood - Discovery Bay Siena One

2001

Gold: The Leighton Hill - Home to the New Aristocracy

Silver: Orangeworld - A World Where Your Fantasy Takes Flight

Bronze: Ribena Mobile the Ultimate Breakthrough

2000

Gold: SUNDAY Independence

Day

Silver: Ocean Shores - Live the Good Life, Live at the Best

Bronze: The Creative Positioning of 5-7 Seater Mazda Premacy Capsule V

1999

Gold: A Sentimental Journey

Silver: Tierra Verde - Breaking Through A Bleak Market

Bronze: Panadol Cold and Flu Campaign

1998

Gold: Lipton Ming Han Ching Tea Bags

Silver: The Launch of 5th C Jewellery Consultancy Service - A New Dimension in Diamond Marketing

Bronze: Dai Pai Dong - Passion of Hong Kong

1997

Gold: The Launch of One2Free

Silver: Shell Supercharged 881 Friends of the Road

Bronze: Product Launch of Lee Kum Kee Seasoned Soy Sauce for Seafood in 1996

1995

Gold: The Kingswood Villas Metamorphosis

Silver: Standard Chartered Credit Card Real Life Privilege

Bronze: Launching of HMV Superstores: Music at its Best

1994

Gold: Kalm's - A Gift from the Heart Marketing Campaign

Silver: All I Want for Christmas is Pacific Place

Bronze: City Telecom Marketing Campaign 1994

1993

Gold: Dairy Farm Hi-Calcium Milk

Silver: Taipan Snowy Mooncake

Bronze: Hongkong Telecom CSL 1010 Digital Launch

1992

Gold: Recruit

Silver: K-Swiss Sports Shoes

Bronze: MTR Customer Service Campaign

1991

Gold: Just Gold Concept

Silver: IKEA Showflat Campaign

Bronze: Mazda 121 Marketing Campaign

1990

The Hong Kong Economic

Times Circulation Driven Campaign

1989

Fujicolor Circle Campaign

Standard Chartered Bank? Mortgage Plus Enhancement Programme

1988

First Pacific Bank CCU Deposit Campaign

1987

American Express Card

Fotomax Video Club

1986

Jade VTR Package

Three Grains Rice

1985

Cafe de Coral

Exchange Square

Mitsubishi 4-Seater Taxi



Toyota warns of possible drop in 2025 profit as Trump’s chaotic tariffs threaten carmakers

Double down or get out: the options for foreign carmakers in China amid shrinking share

Trump a good reason for China, Japan thaw

Japan’s car safety scandal deepens as Toyota halts sale of 3 car models

Mazda

PREVIOUS WINNERS