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Unique media firm needs people with focus

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A forward-looking media organisation with high hopes for its business across the region is looking for dynamic television advertising sales professionals with a proven track record to be part of its rapid expansion plan.

Hong Kong's first and only television network to target business executives in an entirely captive environment, Focus Media Hong Kong operates patented, high-resolution and synchronised liquid-crystal display television monitors in the lift lobbies of more than 120 high-end business and commercial buildings.

The new employees' main mission would be to 'secure premium brand advertisers to invest in this new medium in Hong Kong ... [It] is already very established, and proven to be highly successful, in the [United] States and China', said Focus chief executive and chairman P.J. Wong.

Thanks to the uniqueness of this concept, the challenge is to convince advertisers who are risk-averse.

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'That's why we are seeking people who can sell not only a product or service but a new concept. [This] is not for everybody - only a few have the stamina and vision to carry [this] through,' Mr Wong said.

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