Tianjin's largest developer, Sunco China Holdings, plans to open a showroom in Two IFC for some of its mainland residential projects in a bid to revive a possible Hong Kong listing. Sunco was given the go-ahead by Hong Kong Exchanges and Clearing in August but it postponed launching an initial public offering because of weakening investor interest in China property counters, according to market sources. The company sees the showroom as the first step in a brand-building exercise. It will start selling eight mainland residential projects - involving up to 1,000 units in Beijing, Shanghai, Tianjin and Wuxi - by the end of this month. 'But sales are not our main concern. We want Hong Kong people to know our brand,' a company spokesman said. He added that the mainland developer had no timetable for listing. 'Although the Hong Kong stock market is pretty strong right now, there are still some uncertainties in the global economy,' said Qian Ren, a manager in Sunco's asset management department. Sunco, which started as a property agency in Tianjin in 1994, is known as one of the most aggressive mainland developers because of the speed with which it completes projects and its rapid expansion plans. The company shocked the market this year with a 905 million yuan bid for a 400,000 square metre suburban residential site in Beijing's first land auction. Sunco set a target of boosting its property sales to 10 billion yuan this year, compared with four million yuan last year, by snapping up prominent sites in various cities. This strategy has raised concern about the company's cash flow, especially with the mainland's credit-tightening measures.