According to the highly regarded research firm Think-of-a-number & Double-it, at least 89 per cent of all online searches concern pornography. According to other sources, the proportion is higher still. The even more highly regarded firm Think-of-a-number, Double-it & Add-ten, says the figure is 99 per cent.
Whichever figure is right, the message is clear: hardly anyone in the new economy is working. The few, if any, who curb the urge to stare at naked strangers are almost certainly downloading MP3s.
So this week Technopedia will pause its campaign to elevate the minds of readers and expose a particularly bestial kind of porn worse than anything you have read about in 'dark side of the Web' stories. Worse, even, than one of those sites festooned with Flash and animation.
If you are over 18, feel free to read on but take a shower afterwards. If you are under 18, check that your parents are not looking over your shoulder. If you are much older than 18 but still young enough to care, make sure you are seated and take an extra dose of medication. Er, no, not that medication.
That is not easy. After all, some users are smitten by pink fluffy pencil cases and balloons. Others have a thing about iPods. But prawns?
If I were the last human on Earth I would still avoid becoming romantically entangled with any prawn, no matter how coquettish (unless it bought me a drink). So well done King Prawn, the mystery internet baron behind the site.