STUDENTS ARE GREATLY satisfied with the quality of teaching and unique learning experience at the Richard Ivey business school which they expect will help lift their careers to a new level. Mei Fung, a financial service consultant and a first-year EMBA student at Ivey, said the case method taught her to take a global perspective on business matters. 'The interactive studying process facilitates learning from fellow students' ideas and experiences through group discussions on the cases. It is much better than textbook learning,' she said. 'There are many MBA courses on the market but people are now concerned about the international ranking of the institution that grants the MBA they acquire. 'Although the Ivey programme is costly, it is worth the money for its higher value.' Ms Fung said taking the programme presented a chance for her to learn from others and to transform herself for future career development. Her classmate Joseph Wong, an engineer, agreed and said: 'The teaching method leads them to go through real-life examples in the business world, making it easier for them to understand the essence and pick up good practices for everyday operation.' The high international ranking of the EMBA programme was another important factor, he said. Also, the course schedule allowed him to study while staying with his full-time job. All classes are conducted in the evenings or on Saturdays and Sundays. Kristan Rivers, head of Asia-Pacific for mobile games publisher Kayak Interactive, described the EMBA programme as 'fantastic', saying he would recommend it to people who wished to pursue higher education. The Beijing-based first-year student said: 'It is my first MBA. The name of the university did not make much difference to me. I am shocked about how much I have learnt from the course. The instructors are top-notch and incredibly knowledgeable and good in leading the learning process.' He said the programme would help him move forward in his career by enriching his knowledge and contacts, as well as broadening his horizons. Having to fly in from Ho Chi Minh City for class did not deter Rick Spring, assistant vice-president of agency operations at Manulife Financial. He was pleased with the quality of the programme and professors, and said it presented a new opportunity to gear up with better business knowledge and skills for future opportunities. Kingspan China sales administration manager Vicky Wan expected to upgrade her skills through the programme and move up the career ladder. She said the case-teaching method encouraged students to better themselves while the course enabled her to expand her business network.