Television Broadcasts is moving closer to relaunching its struggling satellite pay-television service, with reports claiming the company is in the final test stages. Yet, after numerous false starts and just 40,000 subscribers, the broadcaster will have to overcome much cynicism - and indifference - to succeed. What is different this time is TVB's pay-television arm, Galaxy Satellite Broadcasting, will be delivering content through the broadband network of Hutchison Global Communications (HGC), the city's second-largest fixed-line operator. The HGC agreement gives the pay-television operator immediate access to two million households, rather than 600,000 homes via its present satellite distribution. In addition to greater penetration, Galaxy is pinning its hopes on a more powerful television delivery platform. Last week, it was announced that its SuperSUN branded television service would be distributed using Alcatel technology, similar to that of Chunghwa Telecom in Taiwan and SBC in the United States. The technology enables recording, pause and video on demand - functionality as yet missing from rival pay-television offerings from i-Cable and PCCW's NOW Broadband TV but already common in more advanced markets such as Britain. HGC's new fibre network - capable of 10Mbps - should also give Galaxy a speed boost over its two main rivals, which puts high-definition television firmly within reach. But even with robust technology and greater household penetration, the big question for SuperSUN is whether its content is good enough to sell. It is expected to relaunch its service this month with 40 channels, up from 35 at present. This will include six Chinese channels from TVB and two exclusive Chinese film channels, plus the usual mix of movies and news. Peter Lorimer, vice-president of video-on-demand firm Anytime in Singapore, said: 'When you can offer video on demand, this allows a vastly improved user experience.' Whether this will be enough to make up for the absence of flagship sports events is hard to say. At least SuperSUN appears to be launching at an opportune time, during the summer break from i-Cable's English Premier League football. The firm is taking full advantage. A company spokeswoman said SuperSUN would broadcast popular Korean period drama Jewel in the Palace - which, in its final episode, managed to get half the population of Hong Kong watching television at the same time - in 'mid-July'.