Keeping step with changing customer needs, the service's innovative products deliver the goods
HONGKONG POST HAS been operating as a trading fund, giving it a higher degree of flexibility in resource management and enabling it to respond more effectively to changes in the market and customer needs.
Since gaining autonomy 10 years ago, the Hongkong Post has progressed light years from a traditional state-run postal service to a customer focused, forward-looking enterprise, providing a wide range of services to a diverse customer base.
Apart from offering general postal services, the first step the enterprise took when it became a trading fund was to establish a Postshop at the General Post Office in Central in 1996. This allows tourists to buy postal souvenirs and collectibles, and learn about the history and transition of the local postal service.
Hongkong Post then set its sights on branching out its business and leveraging its position in the marketplace.
In 1997, in response to new market requirements, Hongkong Post introduced its e-Post service, which caters to small to medium-sized businesses and big operations such as utilities.
Through this advanced mailing solution, companies handed over printing, inserting, enveloping and mailing services to Hongkong Post for delivery of account statements, invoices and other communication materials to their clients.