The government has taken a softer approach in promoting civic education in its new series of broadcasts to be screened from today to celebrate National Day. The Committee for the Promotion of Civic Education yesterday said it would avoid presenting a straightforward message to remind people they were citizens of China, as in last year's broadcasts. Instead, the committee said it wanted to raise national identity by introducing viewers to different mainland landscapes, as well as airing clips of how people from all walks of life felt about their motherland in the new series entitled Faces of China. The series consists of 12 15-second segments, each beginning with the national anthem and featuring a Hong Kong citizen of a different profession. They will be broadcast on local television channels from today. Committee chairman Daniel Heung Cheuk-kei said: 'We received criticism of last year's series that the message of China's citizens was too much of a hard sell. 'So this year we have softened it a bit in the hope that young people will grasp the opportunity to explore and travel around their country and have their own experiences.'